Where Am I?
Look, if you have your act together, you will eventually sell your advertising or design agency and get to work from San Miguel de Allende (I just had drinks from this bar.) Dig? This is not an...
View ArticleFrom Saatchi To Digital
I haven’t seen this 1996 AdAge article in a loooong time. It is about my journey from Saatchi in SOHO to digital media in Jersey City. The post From Saatchi To Digital appeared first on Peter Levitan...
View ArticleHave You Customized Your LinkedIn Header Yet?
I did… Nice to see LinkedIn making some changes. And, I used the new Premium Account Keyword feature to get new keyword suggestions. Just click on edit and then edit summary. The post Have You...
View ArticleDo You Hug On LinkedIn?
I love LinkedIn. It is a key element in my inbound marketing program. In the past 30 days alone, LinkedIn delivered over 250 visitors to my website and my posts on LinkedIn have been viewed by lots of...
View ArticlePlease Sign Up For My Newsletter
Ask And Ye Shall Receive. Going direct and actively “asking” a prospect to do something is one of the most important and effective pieces of business development advice that I deliver to my agency...
View ArticleShould You Use Email Marketing For Ad Agency New Business?
As a bit of background, I have been using email as a marketing tool since 1995 when I launched my first news website New Jersey Online. NJO had very active reader forums, no, we did not call that...
View ArticleBoomercide aka Suicide
Boomercide The Book And Robin Williams Within hours of Robin William’s suicide, I had some incoming email from marketing friends that suggested that I should use the press attention to promote my 2012...
View ArticleWhat I Learned At Saatchi & Saatchi Advertising
First A Bit On Dancer Fitzgerald Sample I started my advertising career at Dancer Fitzgerald Sample, New York’s largest advertising agency. During my tenure, it was named Agency of the Year and had a...
View ArticleThanks To HubSpot, Ad Contrarian & Advertising Week
Making Friends Is Good Business I was on a plane from Portland to Boston yesterday. I spent some of the time reading John Jantsch’s new book “Duct Tape Selling”. He is a big fan of making friends with...
View ArticleChemistry Wins Ad Agency Pitches
Here is an excerpt from a chapter on the importance of interpersonal chemistry in winning new business from my book on pitching, “The Levitan Pitch. Buy This Book Win More Pitches.” Interpersonal...
View ArticleAre You More About ‘Likes’ than Being ‘Liked’? PR Master Peter Shankman Lays...
Some Thoughts On Social Media and Real Life ‘Liked’ Vs. ‘Likes’ From PR Master Peter Shankman I spoke at HubSpot’s enormous Inbound 2014 conference in September. This was without question the largest...
View ArticleThe Video: How To Write An Advertising Agency Book
My HubSpot Inbound Conference Video: “The Advertising Agency Book – From Idea To Publication in 6 Months” Here is a video of the talk I gave at HubSpot’s Inbound 2014 conference. Watch my presentation...
View ArticleEasy Video Marketing
You Use Video Marketing On Your Website. True? Here is a great video marketing infographic from Wideo… Who is that? Here is what they say: Make and share awesome videos online Start from scratch or use...
View ArticleBlogging + Interpersonal Chemistry Drives Ad Agency New Business
This is my 400th blog post. Why 400? I Am Driving Interpersonal Chemistry. First of all, I enjoy writing. I started this blog when I published my first book, “Boomercide: From Woodstock To Suicide”....
View ArticleMitch Joel On The Art Of Ad Agency Social Media
Twist Image’s Mitch Joel On The Art of Ad Agency Social Media As A Business Development Tool And… Writing Like Crazy Since 2003 Here is an interview with Mitch Joel as a counter point to his...
View Article“The Levitan Pitch” Ad Agency Book Video
“The Levitan Pitch” Ad Agency Book Author Video — On Amazon I’ve written and talked about why and how your ad agency should write a book. You can see my presentation “The Agency Book. From Idea To...
View ArticleCharles Barkley On Social Media
Charles Barkley On Social Media A quote from Charles Barkley from an episode of the sports TV show Pardon The Interruption… Twitter is… “Where losers go to feel important.” …. So, please FOLLOW! Me:...
View ArticleF*cking Brilliant Blog Headline
OK, Want To Se A F*cking Brilliant Blog Headline? We see dozens of articles on how to craft smart blog headlines from SEO geniuses and clickbait gurus. Here is a great example of a must read headline...
View ArticleHow To Make Big Money After Advertising
The Truth About ‘After Advertising’ There are actually people making a very good living after leaving advertising. Yes, I know this is hard to imagine. LOL. Want more? Many are doing this while sitting...
View ArticleA Sweet Music Video To Get The Weekend Going
Weekend World Music To get You Out Of The Office Once again the great Jools Holland** turns me on to brilliant music. You do watch Jool’s “Later“, the best music show ever… right? See way below. This...
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